May 13, 2024

7 Amazon Review Software Tools to Turbo-charge Sales

7 Amazon Review Software Tools to Turbo-charge Sales
7 Amazon Review Software Tools to Turbo-charge Sales

Amazon reviews are a crucial part of the customer's buying journey. Nearly nine out of ten customers will read product reviews before making a purchase. In fact, 70% of consumers are likelier to buy a product with the best reviews and ratings over one with poor ratings. 

Overall, shoppers rely heavily on what a customer thinks before buying a product. 

For many Amazon sellers, getting positive Amazon customer reviews can be challenging. But, thanks to advancements in technology, you can get as many customers to review your products, increase company sales, and ultimately grow revenue with Amazon. 

Read on as we learn about automating Amazon reviews and look at some of the best Amazon review tools in the market. 

What are Amazon review tools?

Getting reviews on your product listing is a crucial part of selling on Amazon. Not only does it increase conversion rate but it also improves your product ranking on the Amazon marketplace. 

Amazon review tools are a technology that allows you to send automatic review requests to as many customers as you have purchased your product. They are software solutions designed to assist Amazon sellers in effectively managing, monitoring, and optimizing their product reviews on the Amazon platform. As an Amazon seller, you can use Amazon review tools to automate review tracking, request feedback, and promptly address customer concerns. 

Benefits of Amazon review tools 

Amazon review tools offer a multitude of benefits to sellers on the Amazon marketplace. These tools are designed to streamline the process of managing and optimizing customer feedback, enhancing product and service quality, improving reputation, and driving sales. Here are the key benefits of using Amazon review tools:

  1. Automated reviews: One of the key benefits of using Amazon review tools is their ability to automate the entire process of requesting feedback from customers. With these tools you can send customized email campaigns to buyers, encouraging them to leave reviews after making a purchase. By automating this process, you can save time and ensure that every customer has the opportunity to provide feedback.
  2. Real-time alerts: With Amazon review tools, you can closely monitor customer reviews in real-time, and get alerts as soon as a review is posted. This feature allows you to respond to both positive and negative feedback, ensuring that customer concerns are addressed promptly.
  3. Data insights and analysis: Many Amazon review tools offer powerful analytics capabilities, helping you gain valuable insights from reviews. By identifying common customer feedback themes, trends, and sentiments, you can make data-driven decisions to improve your products or services. 
  4. Compliance with Amazon Policies: Amazon has strict policies regarding requesting and managing customer reviews. Amazon review tools are designed to ensure compliance with these policies, helping you avoid penalties or account suspension. By adhering to Amazon's guidelines, you can maintain a positive relationship with the platform.
  5. Improved customer experience: The use of Amazon review software leads to an improved shopping experience. Positive reviews generated through these tools reflect positively on your business and the products you buy, increasing consumer satisfaction and loyalty. 

What to look out for in an automated Amazon review software 

Creating a system that automatically sends feedback requests to your customers after they make a sale is crucial to getting reviews on your listing. Hence, you need to get an automated Amazon review software. Here are some features to look out for when choosing an automated Amazon review software for your business: 

  • The ideal Amazon review software provides real-time alerts for new product reviews, allowing you to respond promptly to both positive and negative feedback. 
  • You want to look out for Amazon review tools that offer robust analytics to help you identify common customer feedback themes, trends, and sentiments, helping you make data-driven decisions to improve your products or services. 
  • The ideal Amazon review software should strictly follow the terms and conditions of selling on Amazon FBA.
  • The ideal Amazon review software should be easily integrated with your Amazon Seller Central account
  • Emails used by the software should contain no external links, promotional messages, or any form of marketing to leave reviews. 
  • An ideal Amazon review software should provide an A/B testing feature to try out different templates. 
  • You also want to consider the pricing plans and how they align with your business needs. Some tools offer free features with paid plans for additional functionalities. Ensure the pricing structure is scalable and fits your budget. 

Amazon's “Request a Review” feature

The Amazon “Request a Review” feature is a tool that allows sellers to ask for reviews from customers right from their Amazon Seller account. 

To use this feature, simply open your Amazon Seller Central dashboard, go to the Manage Orders page, click to see order details, and click on the “Request a Review” button on the top right of the page. 

This will immediately allow you to solicit product views via email. Your customers won't be able to respond to this message but can provide a rating on your product. 

This feature is only available within a space of 4-30 days after a customer receives an order. 

The “Request a Review” feature is a great tool for getting reviews, however, it can be tedious and time-consuming especially if you have many orders. 

Also, you can't customize messages sent to your customers. This is where Amazon review automation software comes in. 

7 best Amazon review tools to automate reviews and increase sales 

Here’s a list of some of the best Amazon review software to gather feedback and product reviews for your business: 

  1. FeedbackWhiz 
  2. FeedbackFive
  3. Kibly
  4. FeedbackExpress
  5. BQool
  6. AMZFinder
  7. SageMailer 

FeedbackWhiz

FeedbackWhiz is an Amazon review software designed to help sellers gather feedback and product reviews by sending customers automated feedback and review requests. This software has comprehensive features, excellent customer service, and a user-friendly interface.

One of the standout features of FeedbackWhiz is its ability to monitor, manage, and alert sellers on reviews and listing changes for products, enabling quick responses to negative reviews or critical events like hijackers, buy-box loss, and listing issues.

Its easy-to-use interface makes the entire process smooth and provides all the data from campaigns at your fingertips. This ease of use allows for A/B split testing and constant optimization of emails. The software also offers advanced HTML customizations for those who prefer not to send classic text emails and includes sales tracking as a free tool.

Lastly, the software complies with Amazon's Terms of Service, ensuring that sellers using FeedbackWhiz are not at risk of violating Amazon's guidelines.

Pricing: FeedbackWhiz offers different subscription plans starting from the Starter Plan which starts at $20 per month, the Basic Plan at $40 per month, the Professional Plan at $80 per month, and the Ultimate Plan at $140 per month. 

FeedbackFive

FeedbackFive is an Amazon review tool that helps you send customized messages to your customers at specific times. You can also include emojis and images in your messaging to increase engagement. 

FeedbackFive also offers existing templates to help increase customer engagement. For a more personal touch, you can also design your own template. You can automate your emails easily and monitor your email campaign performance. In addition, this tool can also monitor negative feedback. 

FeedbackFive offers detailed analytics on email campaigns, including open rates, click-through rates, and conversion rates. This data helps you understand the effectiveness of your review request emails and make necessary adjustments to improve performance.

Pricing: FeedbackFive offers a starting price of $24 per month for its review automation features. However, sellers can save up to 20% by bundling FeedbackFive with SellerPulse, which provides 24/7 listing monitoring. The bundled plan starts at $34 per month, offering access to all features of both tools. 

Kibly

Kibly is an Amazon review tool that comes with unique features that can help you automate your reviews and increase conversion rates. Kibly comes with beautiful personalized templates to give your emails a unique touch. You can easily send automated emails requesting your customers to leave feedback on your page. What's more, you can send a postcard to your customers directly. This feature adds a personal touch to the communication process, potentially increasing the likelihood of receiving positive feedback. 

Kibly also helps you monitor negative reviews and will send alerts to help you act on them quickly. 

Pricing: Kibly charges you depending on how many emails you send every month. However, users are given a forever-free plan that provides negative review monitoring.  

FeedbackExpress

FeedbackExpress is one of the tools that have dominated the ecommerce industry as one of the best when it comes to regulating Amazon product reviews and feedback. 

This tool allows you to set up automated emails to customers who purchased a product from your store. You can create and configure three different types of messages including requests for seller feedback, requests for product reviews, and customer service emails. FeedbackExpress can automatically insert titles, images, order information, company logos, and links to writing a review into emails. This feature saves time and ensures that their messages are visually appealing and informative. Feedback Express also helps you monitor negative feedback by sending alerts that will help you respond quickly.

Pricing: FeedbackExpress offers a free 14-day trial to test the automated Amazon feedback tool, providing access to all its features without the need for a credit card. Feedback Express charges you based on the number of emails sent every month. You can start with the basic plan of 5000 monthly review requests at $109 a month annually, the scale plan at $219 per month annually, or the professional plan of $359 a month annually. 

BQool

BQool makes our list of one of the best review software thanks to its powerful features. This tool is a one-stop help desk solution to simplify your customer service. It offers other services including repricing, seller service, and product tracking.  

It comes with an autoresponder feature which you can use to respond to customer complaints as soon as possible. You also get a wide range of email templates that you can use for different customer situations. You can send automated review requests by simply tweaking the templates provided or you can create yours. 

Pricing: The pricing depends on how many emails you send monthly. However, you get a 14-day free trial after which the software costs $50 a month for 5000 emails. 

AMZFinder

Available in 8 Amazon marketplaces, AMZFinder is a powerful feature that allows sellers to manage reviews and effectively connect with their customers. In simple terms, AMZFinder offers two services: Feedback Request and Review Management.  

With this tool, you can customize email templates for your product review requests and even send your messages in multiple languages at a particular time and channel. 

You can also track multiple ASINs and manage your Amazon reviews effectively. AMZFinder offers a feature that allows you to request the removal of feedback that violates Amazon’s policies. This helps maintain a high-quality feedback profile and seller rating. The tool also includes a blacklisting feature that allows sellers to exclude specific ASINs or customers from receiving feedback requests. This ensures that feedback requests are targeted and relevant, reducing the risk of spamming customers. 

AMZFinder provides detailed performance analytics, which enables sellers to track their feedback and review history over time.

Pricing: AMZFInder offers a review management plan that starts at $29.99 a month allowing you to track up to 50 ASINs. You can also go for a bigger plan that starts at $169.99 a month for reviews on 2000 ASINs and above. 

For the feedback request plans, AMZFinder allows you to send 500 emails a month for free. To send more, you may switch to the Basic plan starting at $19 a month. 

SageMailer

SageMailer is a powerful review tool used by many Amazon sellers thanks to its unique features. You can easily personalize your product review requests and feedback emails with existing templates using your company logos, images, and other features. The software automates the Amazon "Request a Review" button, sending official Amazon requests to buyers on behalf of the seller. These requests are compliant with Amazon's policies and can be customized to suit the seller's needs. 

You can carry out A/B testing for as many as 9 variations to see which works best for you. 

SageMailer also supports VAT invoicing on EU Amazon marketplaces and helps you manage buyer-seller messages on the same platform thanks to its seamless integration. For sellers operating in the EU Amazon marketplaces, SageMailer supports VAT invoicing, ensuring compliance with regional tax regulations. In addition, the software supports multilingual templates, catering to a global customer base and ensuring that feedback requests are sent in the preferred language of the customer. 

Pricing: SageMailer offers a free plan with limited features and a Pro Plan starting at $25 for up to 2,000 emails a month. The Pro Plan includes VAT invoicing, review monitoring, and A/B testing. As you scale, you can switch to higher plans to accommodate your business needs. The software also offers additional marketplaces at $10 each

Conclusion 

Thanks to Amazon review software tools, you can actively follow up on all your customers requesting product reviews and feedback. These tools come with unique features that make it easy to provide a top-notch customer service experience. You can go through our list above to check out the best tool to earn more reviews and increase sales on Amazon. 

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